Dr. Ali Saad
Prime Dentistry
Prime Dentistry grew from five practices to eight, with +46% online visibility and +300% booked appointments.
We are Now Media Group, a veteran-owned dental marketing agency founded in 2009 and headquartered in La Mesa / San Diego. John Caldwell is President; Mark Romano is Vice President. We partner with dental practices across the United States and Canada. Practices hire us when one team for SEO, Google Ads, web, and social beats four vendors that never talk to each other, and when the report has to make sense to an owner who has already been burned.
Our office is at 7777 Alvarado Rd Suite 706, La Mesa, CA 91942. We are BBB Accredited A+ (since 11/30/2018). Need SEO only? See SEO for Dentists. Everyone else: book a free strategy call and we will look at your site, ads, and schedule, not a pitch deck.
A dental marketing agency runs local SEO, Google Ads, the practice website, and social media as one program, reported on calls, forms, and booked appointments rather than rankings alone. That is different from an SEO-only vendor, which covers one channel. Now Media Group, founded in 2009 with headquarters in La Mesa / San Diego, runs this program for dental practices across the United States and Canada.
The best dental marketing agency is the one that fits your practice: dental specialization, named case studies you can open, reporting on booked appointments, and ownership of your own Ads, GBP, and website logins. Compare agencies on those criteria instead of a list rank. We publish named results such as Prime Dentistry (+300% in booked appointments) and The Foleck Center (34.49% increase in Conversions).
| Criterion | What to ask | What Now Media Group publishes |
|---|---|---|
| Dental specialization | Do you know implant consults and emergency bookings? | Retainers for general, orthodontic, implant, pediatric, and multi-location practices |
| Named proof | Can I open case studies with the practice named? | Prime Dentistry, Just Smile Dental, The Foleck Center, Pearland Dental Group, and more in our results |
| Reporting unit | Do reports show calls, forms, and booked appointments? | Monthly calls, forms, cost per conversion, and booked appointments |
| Account ownership | Who holds admin on Ads, GBP, and the site if we leave? | You keep (or regain) admin on all of them |
| Timeline honesty | When will paid and organic move? | Paid once campaigns are live; organic often six to nine months |
| Entity check | Which company am I signing with? | Now Media Group, La Mesa, CA; founded 2009; John Caldwell, President; Mark Romano, Vice President; (858) 333-8950 |
For a full scorecard with first-call questions, read how to choose the best dental marketing agency in 2026.
This page is for dental practices across the United States and Canada:
This page is not for:
The Foleck Center
A dental marketing invoice usually has three lines: setup or project fees, a monthly agency retainer, and ad spend paid to the ad platforms, which is separate from the agency fee. Scope drives the total: how many locations you run, which channels you need (SEO, Google Ads, web, social), how competitive your market is, and whether the website needs a rebuild.
No packages or tiers: we scope and quote your practice on a free strategy call. For market ranges, read our 2026 dental marketing cost guide.
A dental marketing agency should own the work that puts the right patients on the schedule: local and organic search, paid search when you need speed, a site that converts consults, and social that matches the chairside brand. We do not sell a monthly PDF of rankings as the product. We sell visibility, calls, forms, and booked appointments, with reporting a practice owner can read.
Patients find a dentist through a mix of search, ads, referrals, and reviews, so a single channel is rarely enough. Our team runs the stack together and adjusts as your schedule, treatment mix, and local competition change.
Are new patients finding your competitors first? With SEO for dentists, we get your practice in front of people searching for care in your area: the map pack, service pages, and high-intent procedure searches that lead to booked appointments. Our core SEO process, tuned to dentistry, covers GBP optimization, procedure and service pages, local SEO per office, site speed, mobile experience, reviews, and reputation management.
Does your site explain implants, Invisalign, or sedation as clearly as your team does in the chair? Good content answers questions before patients call and gives search engines a reason to rank you. We write procedure pages, FAQs, and blog content around treatment intent, locations, booking paths, and service updates.
Need appointments this month, not next quarter? PPC puts your practice at the top for implants, ortho, cosmetic work, and emergency visits. We build procedure campaigns, local targeting, call and form tracking, landing pages built to book, and budget pacing against production goals. Paid and organic run together.
Is your website turning visitors into patients? We design practice websites that load fast and make booking obvious on a phone. Each office gets a page built to rank and convert, with mobile-first design, clear calls to book, scheduling and form integration, new patient and insurance information, and secure pages your team can update.
Social media keeps your practice in front of your community, shows off your team and results, and gives referred patients a reason to trust you before they call. Consistent posting, creative, and paid social when it earns its keep, so Facebook and Instagram sound like your practice, not a template mill.
Do you know how many patients your marketing booked last month? We walk you through calls, forms, and appointments, not vanity metrics. Reports cover new patient calls and forms, booked appointments when shared, cost per conversion, local search visibility, and campaign performance by service.
For multi-location practices and DSOs, pick an agency that runs Google Business Profile, location pages, ads, and call tracking separately for each office, while keeping brand and owner reporting in one place. We helped Prime Dentistry, a multi-location dental group, grow from five practices to eight, with +46% online visibility and +300% in booked appointments.
| Run per office | Kept central |
|---|---|
| Google Business Profile and NAP | Brand standards and creative system |
| Location pages written for that city | One owner-level monthly report |
| Local ad campaigns and budgets | Channel strategy across SEO, Google Ads, web, and social |
| Call tracking by location, when you can share it | Account ownership and admin access |
Patients search by city and neighborhood. When NAP, profiles, and ads are shared carelessly across offices, the wrong office ranks, or none do.
For the full playbook, see our dental marketing for multiple locations guide.
Implant and full-arch marketing works best inside one dental retainer: procedure pages, high-intent Google Ads, consult-focused education content, and call tracking. When paid, organic, and site content speak the same consult language, you get more qualified implant consults on the schedule, not more traffic for its own sake.
What to expect: paid campaigns can send calls once live; organic SEO often needs six to nine months, depending on your market and site.
Named dental case studies are live with the numbers we published. Pick the story that looks like your practice.
Organic search compounds while paid search sends calls once live. Most practices need both, plus a converting site and social, from one team.
Five ways to staff your practice marketing, compared on what affects your schedule.
| Model | What you get | Who owns the accounts | What gets reported | Best fit |
|---|---|---|---|---|
| Full-stack dental agency (Now Media Group) | SEO, Google Ads, website, and social under one team | You keep admin on Ads, GBP, Analytics, and the website | Calls, forms, cost per conversion, booked appointments | Practices and groups that want one accountable partner |
| SEO-only vendor | Organic and local search | Varies; ask before you sign | Usually rankings and organic traffic | Practices with ads, site, and social covered |
| Software plus marketing platform | Practice software plus templated marketing | Ask how access works if you cancel | Platform dashboards | Practices wanting software-led, lower-touch help |
| Freelancer or generalist shop | One or two skills, often across many industries | Varies by person | Varies | Small, single-channel projects |
| In-house hire | A marketer on your payroll | You | Whatever you set up | Groups that can fund a salary, tools, and ad spend |
Generic shops sell a dental landing page. A dental-focused partner builds the retainer around how practices acquire patients: procedure economics, front-desk reality, multi-office NAP discipline, and reports an owner can read.
We believe in connecting the right practice with the right patients. Dentistry is where we’ve spent the most time, and it shows: we know the treatment economics, the seasonality, and what a front desk can realistically handle.
While booked appointments are the point, working with our dental marketing agency brings other benefits too, including:
Dental practices are our specialty, and that focus covers every kind of office. Whether you’re a solo general practice, a growing group, or a specialist, we’ve built marketing programs for practices like yours. Now Media Group works with:
Need SEO only? See SEO for Dentists
Before you sign, ask five things: who owns your Google Ads, GBP, Analytics, and website logins if you leave; whether reports show calls, forms, and booked appointments; whether the agency specializes in dentistry; whether they are honest that organic SEO often takes six to nine months; and exactly which company you are hiring (legal name, officers, phone).
Want the full scorecard? Read how to choose the best dental marketing agency in 2026.
Now Media Group is a veteran-owned dental marketing agency founded in 2009, based at 7777 Alvarado Rd Suite 706, La Mesa, CA 91942, phone (858) 333-8950, serving practices across the United States and Canada.
A dental marketing agency runs local SEO, Google Ads, the practice website, and social media as one program, reported on calls, forms, and booked appointments rather than rankings alone. Now Media Group does this for dental practices across the United States and Canada. Only need SEO? See SEO for Dentists.
Yes. An SEO company covers organic and local search; a dental marketing agency runs the full acquisition stack under one team. That means SEO, Google Ads, the website, social, and reporting on booked appointments. If search is your only gap, start with SEO for Dentists.
The best dental marketing agency is the one that fits your practice. There is no universal best dental marketing company for every office. Look for dental specialization, named case studies you can open, reporting on booked appointments, clear account ownership, and honest timelines. We publish named dental results, such as Prime Dentistry and The Foleck Center, instead of claiming a list rank.
We work with dental practices across the United States and Canada. Our headquarters is at 7777 Alvarado Rd Suite 706 in La Mesa, CA, in the San Diego area. The named cases on this page include The Foleck Center in Virginia and Pearland Dental Group in Texas.
Now Media Group is the La Mesa / San Diego dental marketing agency founded in 2009. John Caldwell is President; Mark Romano is Vice President. Office: 7777 Alvarado Rd Suite 706, La Mesa, CA 91942. Phone: (858) 333-8950. We serve practices across the United States and Canada, and we are not a TV station, a Canadian publisher, or an overseas firm with a similar name.
Paid ads can send calls once campaigns are live; organic SEO often needs six to nine months for substantial ranking movement, depending on market and site. We report clicks, calls and forms, ad cost per conversion, and booked appointments when you can share them. We will not promise a Map Pack screenshot in 30 days.
Yes, inside the same dental marketing retainer. Just Smile Dental saw a 130% increase in dental implant appointment bookings, and The Foleck Center saw a 34.49% increase in Conversions from its dental implant PPC campaign. Dr. Matthew Huff has worked with us for the past 7 years on implant-specific marketing alongside his website, social, and Google Ads.
Yes. For groups and DSOs we run Google Business Profile, location pages, ads, and call tracking per office, with brand and owner reporting kept central. Prime Dentistry, a multi-location dental group, grew from five practices to eight with +46% online visibility and +300% in booked appointments.
Ask who owns your Ads, GBP, Analytics, and website logins; whether reports show booked appointments; whether the agency specializes in dentistry; how long organic will realistically take; and which legal company you are signing with. Get scope, exclusions, and notice terms in writing.
You should. Before kickoff, confirm admin ownership of Google Ads, Google Business Profile, Analytics, and the website CMS. Ask for that in writing before you sign.
Dental marketing cost depends on scope: number of locations, channels, market competition, and whether your website needs a rebuild. Expect three lines on the invoice: setup or project fees, a monthly agency retainer, and ad spend paid to the ad platforms, separate from the agency fee. We quote after a free strategy call. Our dental marketing cost guide covers 2026 market ranges.
A practice grows when the right patients can find it and trust it. Our dental focus and record of booked appointments, including +300% in booked appointments for Prime Dentistry, are why practices stay with us.
Need to fill hygiene, add implant and ortho cases, or open a new location? We’ll build the plan with you. Book a free strategy call or call (858) 333-8950.
I have been having good results with Now Media optimizing my website. Mark the owner is very hands-on and very responsive to any concerns. We have definitely improved our new patient numbers since using Now Media. I would highly recommend Now Media.
Dr. Michael Kreimer
Michael Kreimer, DDS
We have been working with Now Media Group for the past 7 years. They manage our website, social media, Google ads and implant-specific marketing. There are many options available for online dental marketing. Now Media has gone above and beyond in helping us grow our practice and help attract high-value and well-qualified dental implant and full arch cases.
Dr. Matthew Huff
Precision Dentistry & Implants of Kerrville
We have been using Now Media Group for many years. They have done an amazing job with our website, search engine optimization, online registration portals and social media marketing. If it’s Internet related, they are one of the best in the business. Many of our graduates use their services and the feedback has always been nothing less than excellent.
Dr. Randolph Resnik
Resnik Implant Institute
Now Media is a top notch company that I highly recommend for your marketing needs. They not only updated my sites, they made them more attractive, brought more traffic to them, and in return this is resulting in more cosmetic and implant cases being treated.
Dr. John Nosti
Smile Design NYC
“Met Now Media when I was a COO of a multi-site, multi-brand dental practice. Was so pleased, I now use them for our Med Spa and the SEO is so good- we get calls for services we don’t even advertise other than a page on the website! Now Media Group are SEO masters and have a fabulous team. Highly recommend and worth the $!”
Theresa LaBranche
Front Door Medspa
