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Good marketing for a bad product is an uphill battle that you're destined to lose.

Your Marketing is Only as Good as Your Product. Are You Satisfied with What You Sell?

May 18, 2017Jonathan FinegoldMarketing

It’s 1989 and the hottest product in the gaming world is about to hit the market. It’s a gauntlet that a player can wear to manage the game through hand motions, rather than with buttons and joysticks. The hype is building, and the marketing is relentless and brilliant. Right before the product hits the market,…

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What Factors are Vital for High Quality Content?

May 4, 2017Nicholas NapierBloggingContent Marketing, high quality content, Now Media Group

  All businesses can benefit from high quality content, and law firms are no exception. The rise in popularity of “blawging”, or blogs written by lawyers, shows that many attorneys understand the power of content. But not just any content will do. Content can do a lot for you, but only if it’s of top…

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Digital Marketing For Lawyers: Which Methods Are Best?

April 10, 2017Nicholas NapierTargeted Marketingdigital marketing, law marketing, lawyers, PPC marketing

Digital marketing is surging in popularity, and if your law firm is skipping out on it, you’re losing valuable clients to the competition. Research confirms that digital marketing is not only on the rise, but it’s highly effective. It’s no longer enough to simply have a website, now it must be optimized with strong links…

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6 Marketing Apps That Can Boost Your Law Business

February 27, 2017Nicholas NapierTargeted Marketingboomerang, law marketing, lawyers, marketing apps, marketing tools

The real challenge with making a list of outstanding marketing apps is narrowing it down. From managing contacts to helping you brainstorm ideas, there are dozens of ways that business apps help lawyers and entrepreneurs get ahead. In an age where digital marketing can make the difference between 10 clients and 1000, every tool offers…

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Avoid These 4 Website Mistakes For Optimal Exposure

February 20, 2017Nicholas NapierOnline Reviews, Uncategorized

E-commerce, or the buying and selling of products and services online, is seeing a massive increase in popularity that shows no sign of slowing down. Expected to surpass 2 billion in revenue in 2017 and 4 billion by 2020, more and more consumers are turning to the internet for the products and services they need….

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5 Ways To Handle A Bad Online Review

February 17, 2017Nicholas NapierOnline Reviews

No matter the size of your company, customer reviews are an inescapable reality of business in 2017. With wide-reaching review websites like Yelp, Angie’s List and Google Reviews, the average customer has the power to have their complaints heard throughout the world. Whether you’re Apple or a local bakery, it’s impossible to please all of…

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A Google Local Citation

What Are Citations And Why Are They Important?

January 31, 2017shawnLocal SEOcitation building

When it comes to having a website rank well, you’ll probably see a lot of talk about links. A link is a piece of data connected to text that points to a location on the internet. A link to your business on another website will bring users from that source to your website. Anytime someone…

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InfoSites Are an Important Piece of Your Main Site's SEO Puzzle

Why Your InfoSite is Good for Your Main Practice Site’s SEO

March 23, 2016Jonathan FinegoldSearch Engine Optimization1 commentInfoSites

Boy, was I surprised when a client asked me whether his InfoSite is hurting his main practice site’s SEO. I was surprised, because the answer is an unequivocal ‘no.’ Learn how your InfoSite acts as a powerful citation and link to your main site, helping its search visibility, and how it helps to brand you as a local expert in the InfoSite’s topic.

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Google's newest SERP layout

Google Changes Search Results Page. What Does This Mean to You?

February 25, 2016Jonathan FinegoldPaid Advertisement, Search Engine Optimization

Google has changed how its search results page looks again. This time, they’ve removed all the ads on the sidebar and added a fourth to the top, pushing organic listings further down. We discuss what this means for your pay-per-click campaign and for your SEO investment.

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Now Media Group at #AOSanDiego

February 17, 2016Now Media GroupNews

The Academy of Osseointegration is in San Diego for their 2016 Annual Meeting, running from February 17–20. Now Media Group will be exhibiting at Booth 324. We look forward to meeting you!

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