7 Time-Saving PPC Advertising Tools You Aren’t Using Yet

PPC

Scale Your PPC Without Scaling Your Work Hours

Is your PPC campaign management starting to feel like a full-time job? As an essential part of an effective digital strategy, PPC advertising takes consistent effort to optimize bids, manage negative keywords, create new ads, and keep up with the data. Without the right tools, maintaining top performance can quickly eat up your time.

Let Now Media Group provide you with those tools and grow your business. Reach out to us at (858) 333-8950 to schedule your free strategy call!

Seven Time-Saving PPC Ad ToolsPositive keywords

When it comes to digital marketing, there are a lot of moving parts. Fortunately, there are various PPC (pay-per-click) tools to help speed up the process and save you time and money! These PPC tools can automate tedious tasks, provide valuable insight through analytics, and overall streamline your campaigns to run more efficiently.

Automated Bid Management Tools

Platforms like Optmyzr, WordStream, and Marin Software can use smart algorithms to set and adjust your bids over time to help optimize for more conversions or revenue. By automatically managing bids for you, these tools can take the tedious work out of manual bid changes while improving campaign results.

Campaign Creation Tools

Want to set up high-performing PPC campaigns faster? Tools like Anatomy Engine and CoSchedule Headline Analyzer can help generate effective ad variations and expanded text ads and allow for quicker split testing. With automation taking over the busy work, you can develop campaigns in far less time.

PPC Analytics Platforms

Centralizing your PPC data into platforms like Funnel, Supermetrics, or Swydo allows you to access campaign insights quickly in visual, easy-to-understand formats. With essential information at your fingertips, you can analyze data faster and instantly identify issues or optimization opportunities.

Negative Keyword Management Tools

Keyword management is crucial for improving relevancy, and that includes actively managing negative keywords over time. Tools like Optmyzr, WordStream, and SEMrush provide automation to identify high-potential negative keywords to add to your campaigns. This saves you time while optimizing performance.

PPC Task Automation Tools

Repetitive PPC optimization tasks like updating ads, adjusting bids, and expanding negative keyword lists can be automated by tools instead. Platforms like Logicify and Analysislet hand these routine PPC tasks over to AI, giving you time back in your week for higher-value work.

Landing Page Testing Toolswebsite ranking rising

Landing page optimization is crucial for PPC success. Platforms like Google Optimize, Unbounce, and Instapage provide easy A/B testing capabilities, so you can test headlines, calls to action, layouts, and more. Quickly running experiments allows you to leverage data to improve landing pages faster.

PPC Keyword Research Tools

Ongoing keyword research is how you discover new, relevant search terms to capture more traffic. Tools like Übersuggest, Google Ads Keyword Planner, and SEMrush make finding these keywords easier over time through keyword groupings, search volume data, and organization features.

Stop Wasting Time: Call Now Media Group

If you’re ready to hand off the tedious grunt work of PPC management, contact Now Media Group at (858) 333-8950. Our team stays on top of the newest, most advanced capabilities to make campaign management easy for you. With dedicated PPC specialists on your team, you can finally have the time-saving tools and ongoing campaign optimization strategy you need to hit your growth goals.

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