Having a main website is important for bringing in new patients, clients, or customers. But, what do you do if you want to bring in more leads for a specific treatment, procedure, or product — especially, if it’s new to the market? For the most part, people are scared of the unknown. Humans are naturally leery of…
Search engines are the main source of online traffic for any business, which is why it’s important to know how your online customers or patients are using them to find you. If you are not tapping into all the opportunities for new traffic to your site, it might be time to re-evaluate your content strategy. Read our blog to get a feel for how we do that at Now Media Group.
89 percent of businesses have found that content marketing has been successful at helping them achieve their business objectives. Given this success, 92 percent of businesses are either increasing or maintaining their existing content marketing budgets. By engaging and educating prospective customers, clients, and patients, content remains one of the main digital marketing channels by which to attract new leads and retain the ones you’ve already learned.
Small businesses can use blogging to target and capture the audience they seek, keeping their brand, services, and product at the top of their reader’s minds. Are you taking advantage of this tool? Learn more about how to use a blog to grow your business.
It happens to all of us – the dreaded writer’s block. It’s the enemy of all bloggers, and when it feels like you’ve covered everything, there is still more you can find. We’ve compiled five ways to fish for some new topics to write about. Keep calm and read along for some tips and techniques if you’ve found yourself stuck in the topic rut.