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Improve Your Alt Text SEO Strategy

How to Take Your Alt Text SEO Strategy to the Next Level! Alt text, also known as alternative text or alt tags, is an important component of on-page SEO. Alt text provides…
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The Role of Motion in Modern Web Design

Leveraging Motion for Engaging Experiences The days of static, boring websites are over. As San Diego’s premier digital marketing agency, Now Media Group creates websites that feel more fluid, engaging, and interactive…
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Crafting Compelling Dental Services Descriptions

Creating High-Quality Content That Drives Results As a dental practice, effectively communicating your services is essential when looking to attract new patients and retain existing ones. Clear, compelling descriptions of your dental…
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The Psychology of Color in Digital Marketing

How Hues Impact Consumer Perception and Action Color plays a pivotal role in shaping consumer perception and influencing behavior within digital marketing. Now Media Group, a leading digital marketing agency based in…
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Six UX Design Trends in 2024

Staying Ahead of the Curve! As technology continues to evolve rapidly, user expectations and behaviors are constantly changing. In user experience (UX) design, it’s crucial to stay ahead of the curve and…
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Patient Education Through Social Media Marketing

The Power of Social Media Marketing for Patient Education Patient education is a critical element in the dental marketing of social media. The ability to disseminate healthcare information, foster community engagement, and…
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White Hat Techniques in SEO

The Foundations of White Hat SEO In search engine optimization (SEO), there are various strategies used to improve a website’s visibility on search engine result pages (SERPs). Among these strategies are white-hat…
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PPC Advertising

The Benefits of Using PPC as a Dentist

How PPC Advertising Can Benefit Dentists and Their Practices Achieving strong visibility and acquiring new patients is critical for dentists in today’s competitive, digitized healthcare environment. Pay-per-click (PPC) advertising provides dentists with…
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